Alight

brief() {

Alight is a brand made by Angel Angelov - a graphic design student at New Bulgarian University at Sofia, Bulgaria. He is passionate about photography and videography.

Through his years at university he developed an outstanding portfolio of work and established a strong social media presence. As he is aimed for a career in the creative industries he needed to gather all of his works together and assemble an online portfolio.

The main challenge was to design an eye-catching yet simple portfolio website that reflects his personality and showcases his work. Lastly, delivery of an intuitive solution for website content management was required.

Client: Angel Angelov

Technologies used:

  • HTML5
  • CSS3
  • JavaScript
  • Webpack
  • MySQL
  • Laravel
  • git

Website: alightme.com

objectives() {

  1. Reflect personality, values and career goals.
  2. Present work in a professional manner to potential employers.
  3. Boost online presence.
  4. Find a suitable content management solution.
Alight logo

approach() {

Agile principles and user-centred design were at the heart of the project. Angel approached me with a presentation of his brand, personal values, interests. He had no specific design requirements about the website’s visual appearance except to fit with existing brand elements.

The lack of clear requirements made me choose the Laravel framework. Reasons being high flexibility and the presence of various support tools allowing for rapid bespoke website development.

Although we tried to follow a structured development approach there were no concrete steps in the implementation. The website was made in a close collaboration, designed and developed at the same time while experimenting with new ideas.

Angel Angelov Alight photo

outcome() {

The agile principles proved to be ideal for this project due to the numerous changes in requirements. They allowed for quick response and high customer satisfaction. At the end, delivered was a bespoke website and CMS built using the latest advances in web technologies.

Alight logo
Alight logo

results() {

The website is in a testing stage ensuring all requirements have been met and that it fully reflects Angel’s personality and professional views.